Hold tight Hi there!

Launching August 2026

Build your brand. Sell more art.

Direct.Art is an AI-enabled commerce and portfolio platform built for artists. Create premium storefronts, reach collectors faster, and keep more of your margin.

AI assisted From 5% platform commission artist-first global fulfilment

Join the Waitlist Explore Platform

“Collectors should buy art - not platform fees.”

Artist • London

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ARTIST ECONOMICS

A fair deal for artists

Determine your own destiny. We give you the tools to build your brand and sell more artwork independently, directly with collectors.

Publishers
Galleries
Marketplaces
Auction Houses
Direct.Art

Artists keep 22%

£183

of a £1,000 artwork (£833 net of VAT)

Publishers keep78%

with Publishers (75% commission + ~£100 framing)

Artists keep 45%

£375

of a £1,000 artwork (£833 net of VAT)

Galleries keep55%

with Galleries (55% commission)

Artists keep 55%

£458

of a £1,000 artwork (£833 net of VAT)

Marketplaces keep45%

with Marketplaces (45% commission)

Artists keep 60%

£500

of a £1,000 artwork (£833 net of VAT)

Auction Houses keep40%

with Auction Houses (40% commission)

Artists keep 95%

£791

of a £1,000 artwork (£833 net of VAT)

Direct.Art keeps5%

with Direct.Art (From 5%)

Built by art industry professionals for artists

The artist's best friend

Our AI-powered technology helps you manage your portfolio, publish and promote your artworks, and run your sales end to end, worldwide.

Art changes everything.•Support living artists.•The artist is the message.•No artists, no culture.•Create freely.• Art changes everything.•Support living artists.•The artist is the message.•No artists, no culture.•Create freely.• Art changes everything.•Support living artists.•The artist is the message.•No artists, no culture.•Create freely.•

Your art, your rules.•Direct connection matters.•Build your legacy.• Your art, your rules.•Direct connection matters.•Build your legacy.• Your art, your rules.•Direct connection matters.•Build your legacy.•

The Complete Toolkit

Everything you need to succeed

A complete operating system for independent artists: premium storefronts, campaign tooling, and managed fulfilment in one workflow.

Beautiful artist websites

Storefront

Beautiful artist websites

Launch a premium site that feels authored, not templated - built for collectors, SEO, and conversion.

AI-powered growth tools

Campaign Studio

AI-powered growth tools

Create campaigns faster, test what converts, and turn engagement into purchases with built-in insights.

Fulfilment dashboard

Fulfilment

End-to-end order management

From framing to shipping, the operational side stays seamless - so you can stay focused on making work.

Collector CRM

Collector CRM

Know your buyers

Track collectors, preferences, and purchase history - so your outreach feels personal and high-touch.

See what converts analytics

Insights

See what converts

Understand what’s working across campaigns and storefront - and double down with confidence.

Gallery-grade framing catalogue

Framing

Gallery-grade framing

Offer collectors premium framing choices with trusted production and insured delivery - without the admin.

Immersive lifestyle and preview imagery

Immersive

Help collectors feel it

Turn artwork photos into lifestyle imagery and previews that reduce hesitation and build confidence to buy.

Secure checkout and payments

Checkout

Protected transactions

Professional payments, verification and tracking - built to keep both artist and collector secure.

Platform

How It Works

Simple steps to launch

01

Create your storefront

Set your URL and share existing channels. We draft a premium site for you to approve or edit.

02

Upload your artworks

Add inventory, choose framing options, and use AI enhancements to improve presentation.

03

Reach new audiences

Activate campaign tools and integrations to build your brand and find new collectors worldwide.

04

Framing & fulfilment

We coordinate framing, packaging and shipping so you can focus on making your best work.

05

Secure, fast payments

Professional checkout with buyer and seller protection, no messy transfer workflows.

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Watch the demo

See the full artist flow from onboarding to fulfilment in one clean platform.

Community

What artists say

"In 30 minutes we had a storefront that looked premium - and we kept margin we used to lose to commission."

Independent ArtistPainter & Printmaker

"The fulfilment workflow made shipping feel like a non-issue. I can focus on creating and promoting."

Studio OwnerMixed Media Artist

"The insights showed what collectors were responding to. We changed our drops and saw immediate lift."

Gallery CollectiveCurator Team

"From first upload to first sale, the process feels intentional and high-end - exactly what our collectors expect."

Photography StudioFine Art Prints

Early Access

Get in before public launch

Join the waitlist for launch updates and a chance of priority onboarding for your studio.

Launching August 2026

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